股权激励方案落地执行
十年股权整理解决方案落地实施

　　很多中小企业的生存几率不超过30%，六七成的原因在于股权分配。当公司想要转型，商业模式、战略方向和利益机制都会相应的调整，价值贡献在不同的股东主体之间转移，股东之间不能调整股权结构，裂痕就会产生并且一步步扩大。无数的初创企业在面临转型发展的关键期时，因为股权分配的不合理导致公司动力不足乃至熄火，最终公司沦为幻影。

　　The survival rate of many small and medium-sized enterprises does not exceed 30%, and 60-70% of the reason is due to equity distribution. When a company wants to transform, its business model, strategic direction, and interest mechanism will be adjusted accordingly, and the value contribution will be transferred between different shareholder entities. Shareholders cannot adjust their equity structure, and cracks will arise and gradually expand. Countless startups, facing a critical period of transformation and development, suffer from insufficient motivation or even stalling due to unreasonable equity distribution, ultimately turning the company into a phantom.

　　顶层架构没优化 导致运营负担重

　　The lack of optimization in the top-level architecture has resulted in a heavy operational burden

　　股权结构不合理 与导致决策效率低

　　Unreasonable equity structure and low decision-making efficiency

　　权责利益不明确 导致内部矛盾多

　　Unclear rights, responsibilities, and interests lead to multiple internal conflicts

　　激励落后不完善 导致优秀人才少

　　Underdeveloped and imperfect incentives lead to a shortage of outstanding talents

　　面对机会缺资金 导致发展速度受限制

　　Faced with opportunities and a lack of funds, the development speed is limited

　　创始人不懂股权 导致融资失去控制权

　　Founder's lack of understanding of equity leads to loss of control over financing

　　渠道开发受困难 导致新市场开拓受阻

　　Difficulties in channel development hinder the development of new markets

　　管理层不懂管理 导致团队没有凝聚力

　　The management team lacks cohesion due to their lack of understanding of management

　　.......

　　.......

　　股权影响着公司的发展和规模，控制着公司未来的发展方向，也是最开始就必须要解决的问题，其重要性不言而喻。几个人合伙开公司，股权怎么分才最合理，就是最核心的问题。

　　Equity affects the development and scale of a company, controls its future development direction, and is also a problem that must be solved from the beginning. Its importance is self-evident. The core issue is how to divide the equity most reasonably when several people partner to start a company.

　　1. 什么时候应该分配股权？柳传志说过：“要在苹果还没有熟的时候就要制定分苹果的规则”。合伙创业公司早期，很多创始人都认为公司还处于一个发展的雏形，谈股权分配为时过早，想等到公司做大做强以后再来考虑自己怎么去获取股权、各自又占多少股权。其实这很不合理。随着公司的发展越来越好，公司的规模越来越大，可以获得丰厚的回报了，这个时候股权分配不再是一张空头支票。当价值能够变现，合伙人之间就会越来越关心自己能够实际获得的利益，而此时再去讨论股权分配问题难免会产生嫌隙，人人都想多拿，有人拿得多就会有人拿得少，少得到的人不满意自己的股份，合伙人之间产生信任危机，继而影响到公司的管理层、决策层，势必会影响公司的发展，严重一点，公司可能会面临破产。免费领取股权工具包

　　When should equity be distributed? Liu Chuanzhi once said, 'We should establish rules for dividing apples before they are ripe.'. In the early days of a partnership startup, many founders believed that the company was still in its infancy and it was too early to discuss equity distribution. They wanted to wait until the company grew and became stronger before considering how to acquire equity and how much equity they each held. Actually, this is very unreasonable. As the company continues to grow and expand, it can earn substantial returns. At this point, equity distribution is no longer an empty promise. When the value can be realized, partners will become increasingly concerned about the actual benefits they can obtain. Discussing the issue of equity distribution at this time will inevitably lead to resentment. Everyone wants to take more, some take more, some take less, and those who receive less are dissatisfied with their shares. This creates a crisis of trust among partners, which in turn affects the company's management and decision-making, and will inevitably affect the company's development. In severe cases, the company may face bankruptcy. Free collection of equity toolkit

　　2.用什么方式分配股权？按资金分配合理吗？两个人合伙开公司，一人投资70万但不参与公司的任何事务，当个甩手掌柜，一人投资30万同时做管理，股份能不能按照七三分？不能！股份首先要分为资金股和人力股，按照资金股占总股的60%，人力股占总股的40%，那资金股市70万除以100万乘以60%等于42%，前一个人股权占比42%；后者30万除以100万乘以60%等于18%，不干活的人人力股为零，剩下唯一一个干活的人人力股为100%乘以40%等于40%，最终一个人占股是42%加零等于42%，另一个人占股是18%加40%等于58%，这个就是合理的股权分配方式。股权分配最本质的问题是怎么保证创始人对公司的控制权，怎么帮助企业获得更多的资源，这就需要一个合理的股权分配设计。

　　2. How to distribute equity? Is the allocation of funds reasonable? Two people are partnering to start a company. One person invests 700000 yuan but does not participate in any of the company's affairs, acting as a hands off manager. The other person invests 300000 yuan while managing the company. Can the shares be divided into 73%? I can't! Stocks should first be divided into capital stocks and human resources stocks. According to the fact that capital stocks account for 60% of the total shares and human resources stocks account for 40% of the total shares, the capital stock market of 700000 divided by 1 million multiplied by 60% equals 42%, and the previous person's equity accounts for 42%; The latter 300000 divided by 1 million multiplied by 60% equals 18%. The human resources share of the non working person is zero, and the human resources share of the only working person is 100% multiplied by 40% equals 40%. In the end, one person holds 42% of the shares plus zero equals 42%, and the other person holds 18% plus 40% equals 58%. This is a reasonable way of stock distribution. The most fundamental issue of equity distribution is how to ensure the founder's control over the company and how to help the enterprise obtain more resources, which requires a reasonable equity distribution design.

　　3.分给谁？哪些人适合获得公司的股权？创始人是一家公司发展的导航标，决定着公司的前进方向，所以股权分配应该保证创始人对公司的控制权；公司的合伙人凝聚了公司的整个团队，可以在一定程度上保障合伙人的话语权和经营权。要保障投资人的优先权以期望获得更大的投资；还可以适当的预留一些股份分给公司中的核心员工，增加员工的主观能动性，激发公司的活力。合理的股权分配架构应该是由公司创始人、合伙人、投资人和核心员工四类人掌握。

　　3. To whom should it be distributed? Who is suitable to acquire equity in the company? The founder is the guiding beacon of a company's development, determining the direction of the company's progress, so equity distribution should ensure the founder's control over the company; The partners of the company bring together the entire team, which can to a certain extent safeguard the voice and management rights of the partners. To ensure the priority of investors in the hope of obtaining greater investment; It is also possible to allocate some shares appropriately to core employees in the company, increase their subjective initiative, and stimulate the vitality of the company. A reasonable equity distribution structure should be controlled by four categories of people: company founders, partners, investors, and core employees.

　　本文由 山东股权激励 友情奉献.更多有关的知识请点击  http://www.lushangyun.com/   真诚的态度.为您提供为全面的服务.更多有关的知识我们将会陆续向大家奉献.敬请期待.

　　This article is about Shandong Equity Incentive Friendship Dedication For more related knowledge, please click http://www.lushangyun.com/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Coming soon.